Project
Details
Introducing "Detox with your Bestie," an exciting project where we embarked on a creative journey to elevate the brand's social presence across multiple digital platforms and target audiences. With a mission to boost brand awareness, our team delved into the essence of wellness, crafting a vibrant and fun brand identity. Drawing inspiration from the latest ASMR trends and the appeal of user-generated content, we produced engaging social media videos that reflected the spirit of friendship, wellness and health. From capturing the step-by-step 3-day detox journey through immersive IG stories to curating inspiring social media campaigns, we aimed to resonate the detox experience with the target audience.
Challenge
Our client needed a boost in brand awareness to better reflect their detox product offerings and appeal to a younger demographic.
Goal
We conducted in-depth market research, created captivating stories and engaging video content, and refined their audience targeting.
Result
The company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.